Marketing: Another Pitch From Rich Schefren
Rich Schefren the Internet based business guru has just released another of his free reports concerned with the reasons that people fail, (or succeed), in business.
In a smokescreen of reframing and redefinition pegged to an historical account of the rise of technology and communication Rich is declaring the information age to be dead. Instead of it, he asserts, we are entering into an age of Attention Deficit Disorder and cerebral inefficiency brought on by the very technology that was designed to make our time more efficient.
One can anticipate his next statement to be something like: “S/he that can manage their attention wins.”
In a book entitled ‘The Awakening Earth
