Will Phillips Catch Jayred Fogle?

The Worst Breakfast You Can Eat?
I’ve just received an email from Laurie Phillips, who has just returned from two weeks in Luxor. Apparently he’s lost 5 lbs since he stopped eating meat, and it seems that he’s made few other changes that could account for his weight loss.
He has a long way to go before he catches Jayred Fogle. At age twenty-two Jayred Fogle lost 245 pounds in a year. He did this by living on a diet of turkey sandwiches made at his local ‘Subway Diner’.
The sandwiches were accompanied with baked (not fried) chips, salad, peppers, pickles, and spicy mustard, washed down with diet-soda. He only ate two meals a day.
By refusing mayonnaise, cheese and oil he was eating just 10 grams of fat and 1000 calories a day.
He also walked eight blocks too and from the diner.
Prior to his ‘Subway Diet’ Jayred lived on fat-laden fast food burgers and pizza.
When thirty-two year old Morgan Spurlock ate all his meals at McDonald for a month he gained 25 lbs. In the film ‘Super Size Me’ he reports headaches, and tiredness. His blood sugar increases alarmingly, cholesterol builds up and his blood pressure goes crazy.
This was the sort of diet that Jayred consumed prior to his ‘Subway Diet’.
Walking the blocks too and from the diner was good exercise for someone of Jayred’s build. But it’s not good to miss breakfast.









June 25th, 2006 at 4:02 pm
[...] What changes would you anticipate for McDonald’s brand identity, and products, were the Golden Arches displayed upon a background of green rather than their current red? [...]